Senior Associate Culinary Manager

About company:

At Basamh Group, our mission is to grow people and companies, empowering individuals and fostering collaborative relationships to achieve sustainable success.
With over 75 years of experience, we have built a diverse portfolio of companies that drive innovation and deliver consumer-focused solutions.
Basamh Trading Company leads in retail distribution, GoodyCo specializes in marketing and brand building, Specialized Food Services excels in HORECA distribution, and Thokoman Foods, our manufacturing company based in South Africa, ensures high-quality production.
Together, these entities form a robust ecosystem dedicated to building powerful brands and services across the MEA region.
Guided by our core values of true ownership, passion to grow, transparency and family spirit, we are committed to establishing long-term partnerships with our people and all those we work with.
Headquartered in Jeddah, Saudi Arabia, we strive to be a leading, innovative brand builder and distributor, staying true to our purpose and values as we continue to strengthen and expand our network.
Through this commitment, we aim to build a legacy for home grown successes, inspiring generations of future leaders to come.
Job Review:

Lead efforts to support value delivery for customers through product demonstration and distributor engagement through direct engagement, trainings, events and partnerships.
Building Expert Hubs
Engage with Chef's Communities
Actively participate in chef-focused communities to build relationships and gather insights on their challenges and needs.
Designsurveysand organizefocus groupsto better understand their struggles and what they need for enhanced collaboration.
Utilize insights to helpGCS(likely referring to a culinary or business unit) provide value by improving products or services that cater to these needs.
Attendindustry eventsto expand GCS networks and deepen relationships within the culinary world.
Support Value Proposition Team
Assist the value proposition team inupgrading sensory panel profiles(ensuring these panels are more representative of diverse tastes, regions, etc.).
Help in continuouslyexpanding the sensory contacts pool , ensuring GCS can engage with chefs and culinary professionals across a wider region and channel.
Customer Demo / Training
Designing Demo Sessions
Create a well-defineddemo session processinvolving recipe ranges that are aligned with customer needs.
Preparetraining materialsand atechnical guideto ensure customers have resources post-session for continued learning.
Tracking Customer Satisfaction
Establish a system totrack customer feedbackand satisfaction after demos and training.
The goal is toscale up demosby continually improving the process, with the ultimate objective of strengthening thedirect connectionbetween GCS and the market.
Support GCS Team with Communication Content
Provide content creation support by ensuringculinary messagingacross all channels, aligning with both brand objectives and culinary authenticity.
This could include recipe development, food trends, or other culinary initiatives.
Institutional Partnerships
Plan & Execute Strategic Partnerships
Identify and planstrategic culinary partnershipsthat will enable chefs and culinary communities to engage with GCS.
The objective is to establish GCS as atrusted partnerwithin the culinary world, demonstrating how GCS can enhance chefs' work and the broader culinary community.
Culinary Expo Lead
Leading Expo Design & Organization
Take the lead indesigningthe overall concept of culinary expos, including the creation ofmenus, demos, tools , and other related activities.
Invite influentialchefsand industry leaders toparticipate in the expo , using the event to build relationships withdistributorsandcustomers .
Use the expo to showcase GCS's offerings and enhance brand recognition throughinteractive, chef-driven engagement .
Minimum Requirements:

Education
Bachelor's Degree in Culinary Arts, Food Science, Business, Marketing, or a related field.
Experience
2-5 years of professional experience in culinary arts, food product development, or a related role.
Proven experience in customer engagement, including demos, training, or workshops.
Experience in event planning and organizing culinary expos or related events.
Strong background in managing external partnerships, especially within the culinary industry (chefs, distributors, etc.).
Skills
Proficient in Microsoft Office Suite (Excel, Word, PowerPoint).
Strong project management skills with the ability to handle multiple initiatives simultaneously.
Excellent communication skills, both written and verbal, with the ability to create training materials and conduct demos.
Ability to analyze customer feedback and track satisfaction levels.
Creative thinking and innovation in culinary demonstrations and customer engagement.
Detail-oriented with excellent organizational skills.
Strong leadership and interpersonal abilities, capable of working collaboratively with internal teams and external stakeholders.
Familiarity with digital tools and platforms for content creation and customer tracking.
Languages
Arabic
English
Working Environment (what we offer)
At Basamh Group, we pride ourselves on attracting talented individuals by offering dynamic and rewarding professional opportunities that inspire growth and innovation.
We are deeply committed to fostering a culture of growth by enabling our people's continuous development in their personal and professional journeys.
From hands-on learning experiences and access to comprehensive online resources to interactive classroom training and personalized coaching from our seasoned experts, we provide the tools and support needed to unlock potential and drive success.
Living our core value of family spirit, we cultivate a working environment where every individual feels valued, supported, and empowered to thrive.
By nurturing a workplace that prioritizes well-being, inclusivity, and growth, we ensure that our employees not only contribute to our collective success but also find fulfillment and pride in being part of the Basamh Group family.#