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Chief Commercial Officer - Sales & Marketing Location:
England (relocation available)
We are seeking a Chief Commercial Officer - sales and marketing to head up all commercial functions for this leading UK organisation.
You will have extensive experience operating in a B2B environment and delivering through a distributor and retail network in a fragmented market using a wide variety of channels to achieve this.
The CCO will drive sales, marketing, business development, digital, and customer service efforts to achieve the company's growth and revenue goals.
This role requires a strategic thinker with extensive experience in commercial management, strong leadership skills, and a proven track record of driving business success.
As a dynamic CCO the successful candidate will optimise routes to market, develop strategic partnerships, drive deployment and revenue growth, set pricing strategy, and lead all sales and marketing activities.
Strategic Commercial Leadership
Develop and implement the company's commercial strategy in alignment with business goals and objectives.
Collaborate with the executive team to set strategic priorities and goals for commercial initiatives.
Sales and Business Development
Oversee the development and execution of sales strategies to achieve revenue targets and market share growth in a B2B environment working with both distributors .
Analyse sales metrics and develop actionable strategies for growth
Marketing and Brand Management
Develop and implement marketing strategies to enhance brand awareness, reputation, and customer engagement.
Develop and promote the company's e-commerce offering and digital initiatives
Oversee the management of marketing campaigns, digital marketing efforts, and public relations activities.
Manage, grow and sustain relationships with a portfolio of key accounts, ensuring high levels of customer satisfaction and loyalty
Work with account management team to help successfully renew existing clients
Oversee the management of customer service operations, ensuring high-quality service delivery and issue resolution.
Financial Management
Collaborate with the CEO to develop and manage commercial budgets and forecasts.
Monitoring budget performance and making adjustments as needed.
Monitor commercial performance, ensuring the company meets its revenue, profitability, and growth targets.
Optimise pricing strategies, sales incentives, and promotional activities to drive revenue growth.
Lead, mentor, and develop the commercial team, fostering a culture of high performance and continuous improvement.
Promote collaboration and effective communication within the commercial team and across the organisation.
Identify and address training and development needs within the commercial team.
Meticulously plan the team structure to ensure the function is future proofed for long-term success
Serve as the primary point of contact for commercial matters with internal and external stakeholders.
Communicate the company's commercial vision, strategy, and performance to the executive team, board of directors, and other stakeholders.
You will have demonstrated consistent career progression within a blue-chip branded manufacturing organisation with experience in a board level sales and marketing senior leadership role.
Proven track record of driving sales and marketing success and achieving consistent business growth in a complex and competitive market
Proven experience of launching and delivering a successful digital platform
Complex business transformation and team transformation experience.
Ability to navigate complex commercial environments and manage multiple priorities
Leading a sales and marketing function through a period of significant change
Strategic capability of articulating and driving a clear and compelling vision for the company's commercial strategy
Proficiency with Customer Relationship Management (CRM) Systems
Comfortable to travel both nationally and internationally

Read the full job description and apply online on the recuiter's web-site

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