Business Unit: Brand & Marketing
Salary Range: £68,800 - £86,000 per annum DOE + red-hot benefits
Location: Hybrid with regular travel to a hub
Contract Type: 12 Month Fixed Term
Our Team
Brand & Marketing is leading the charge to disrupt our industry and turn banking on its head. We know that money is a big deal – so much more than a set of products and services. Driven by our purpose, we come to work every day for that reason: Banking – but fairer, more rewarding and for the good of society. The work will be challenging and the deadlines sometimes tough. But when our purpose is combined with the right people, the impact is powerful. And we can have fun doing it.
This is an exciting opportunity to really get involved in how we communicate changes aligned to the integration of Virgin Money and Nationwide Building Society to our customers and the updating of any customer collateral associated with the integration.
What you’ll be doing
Defining a clear Integration customer communications strategy, and taking into account our customer segments, regulatory / contractual obligations and the needs of the wider Retail, Unsecured and Business departments.
Own the process to plan and execute integration campaigns to communicate change to our customer base.
Work with the Planning team to plan and land bulk communication campaigns in a coordinated way, and where queries can be fielded without breaking service.
Represent Virgin Money with influential internal and external (to Brand & Marketing) stakeholders.
Critically evaluate all Integration communication campaign performance, looking for reference points in the market to benchmark Virgin Money’s performance and drive a differentiated marketing experience compared to our competitors
Contributing to colleague development opportunities across the Integration Team, ensuring that the development is identified and prioritised. Identifying opportunities to improve colleague advocacy and taking ownership to deliver.
Delivering all activity in line with our internal marketing and audit processes including the Customer Comms Frameworks and Customer Communications Policy.
Ensuring we adhere to the Virgin Money brand guidelines in all communication channels.
We need you to have
Experienced marketing professional with extensive experience across a range of marketing disciplines
Significant commercial marketing experience; commercially astute with proven ability to ascribe KPIs with tangible business value to marketing activities
Experience of integrating communication activity across traditional and digital marketing channels
Significant experience in utilising consumer insight to develop and deliver effective marketing strategies
Excellent understanding of the legal and regulatory environment of the financial services industry
Strong communication skills both verbal and written coupled with excellent interpersonal skills, with the ability to build productive business relationships
Ability to make effective decisions in a timely manner
Experience of influencing at Senior and Executive levels, both internally and with third-party suppliers
Ability to lead and inspire manage a team of senior marketers and to foster development in “direct” and “indirect” reports
Excellent verbal and written communication skills, with the ability to present to B&M LT and wider Virgin Money team.
It’s a bonus if you have but not essential
A relevant degree and/or post–graduate qualification
Red Hot Rewards
Generous holidays - 38.5 days annual leave (including bank holidays and prorated if part-time) plus the option to buy more.
Up to five extra paid well-being days per year.
20 weeks paid, gender-neutral family leave (52 weeks in total) for expectant parents and those looking to adopt.
Market-leading pension.
Free private medical cover, income protection and life assurance.
Flexible benefits include Cycle to Work, wellness and health assessments, and critical illness.
And there's no waiting around, you'll enjoy these benefits from day one.
Feeling insatiably curious about this role? If we’re lucky to receive a lot of interest, we may close the advert early and would hate you to miss out.
We're all about helping you Live a Life More Virgin, so happy to talk flexible working with you.
Say hello to Virgin Money
We’re making great strides towards achieving our ambition of becoming the UK’s best digital bank. As a full-service digital bank with a heritage stretching back over 180 years, we’re a workforce to be reckoned with, and we're putting the full power of our experience behind disruptive ideas that reinvent the role a bank plays in people's lives. We're customer-obsessed and work tirelessly to deliver on our purpose, ‘Making You Happier About Money.’ This means we're able to do banking differently, and by innovating and working together we can make a real difference by creating memorable moments and red-hot experiences for our millions of customers. Join us and Live a Life More Virgin that empowers you with choice and flexibility in how you work.
Be yourself at Virgin Money
Our purpose is to make people happier about money, this means seeing and feeling the world as our customers do by creating a workforce that reflects the rich diversity of our customers and communities. We’re committed to creating an inclusive culture where colleagues feel safe and inspired to contribute, speak up and be heard.
As a Disability Confident Leader, we're committed to removing any obstacles to inclusion. If you need any reasonable adjustments or support making your application, contact our Talent Acquisition team
It’s important to note that there may be occasions where it’s not possible to interview all candidates declaring a disability who meet the essential criteria for the job. In certain recruitment situations such as receiving a high-volume of applications, we may need to limit the overall numbers of interviews offered to both disabled and non-disabled applicants.
Now the legal bit
Living A Life More Virgin allows our colleagues to be based anywhere in the UK (if the role allows it), but we'll need you to confirm you have the right to work in the UK.
If you're successful in securing a role with us, there are some checks you need to complete before starting. These include credit and criminal record checks and three years' worth of satisfactory references. If the role is part of the Senior Manager Regime and Certification Regime, it requires enhanced pre-employment checks – we'll ask for six years of regulatory references, and once in the role, you'll be subject to periodic employment checks
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