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Monopolies matter because less competition typically means consumers are less well served since dissenting opinions or diverse viewpoints are less likely to be found. Media consolidation results in the following dysfunctions. First, consolidated media owes more to its stockholders than to the public. Publicly traded Fortune 500 companies must pay more attention to their profitability and to government regulators than to the public's right to know. The few companies that control most of the media, because they are owned by the power elite, represent the political and social interests of only a small minority. In an oligopoly there are fewer incentives to innovate, improve services, or decrease prices.

While some social scientists predicted that the increase in media forms would create a global village (McLuhan 1964), current research suggests that the public sphere accessing the global village will tend to be rich, Caucasoid, and English-speaking (Jan 2009). As shown by the spring 2011 uprisings throughout the Arab world, technology really does offer a window into the news of the world. For example, here in the United States we saw internet updates of Egyptian events in real time, with people tweeting, posting, and blogging on the ground in Tahrir Square.

Still, there is no question that the exchange of technology from core nations to peripheral and semi-peripheral ones leads to a number of complex issues. For instance, someone using a conflict theorist approach might focus on how much political ideology and cultural colonialism occurs with technological growth. In theory at least, technological innovations are ideology-free; a fiber optic cable is the same in a Muslim country as a secular one, a communist country or a capitalist one. But those who bring technology to less-developed nations—whether they are nongovernment organizations, businesses, or governments—usually have an agenda. A functionalist, in contrast, might focus on the ways technology creates new means to share information about successful crop-growing programs, or on the economic benefits of opening a new market for cell phone use. Either way, cultural and societal assumptions and norms are being delivered along with those high-speed wires.

Cultural and ideological bias are not the only risks of media globalization. In addition to the risk of cultural imperialism and the loss of local culture, other problems come with the benefits of a more interconnected globe. One risk is the potential for censoring by national governments that let in only the information and media they feel serve their message, as is occurring in China. In addition, core nations such as the United States risk the use of international media by criminals to circumvent local laws against socially deviant and dangerous behaviors such as gambling, child pornography, and the sex trade. Offshore or international web sites allow U.S. citizens (and others) to seek out whatever illegal or illicit information they want, from twenty-four hour online gambling sites that do not require proof of age, to sites that sell child pornography. These examples illustrate the societal risks of unfettered information flow.

Questions & Answers

someone kindly help me.. explain 15reasons why business people should study sociology
KURIA Reply
I need the answer
Tsegaye
because business directly concern with people life and so related with sociology
Syed
Sociology is study of society, from economy to symbols it's covers everything Even Goffman's "presentation of self ' is a concept that needs introspection . You don't dive in psyche of an individual but "we" as whole. To understand 'collective consciousness'
supriya
ociology is a youngest science and holds together all the important virtues of philosophy, psychology , anthropology and history. Framing theory , labelling theory are such example to exemplify you in your trait. Globalization and it's impact on both the developed and developing society's .
supriya
How can one gain from the study of sociology
Yussuf Reply
A broad knowledge about society
Mohamed
that's what my heart desire
Balasale
limit of anxiety disorder ?
AMAZING Reply
hi
Pintu
limit of anxiety disorder is a kind of madness that is presented in almost all the human beings...
Pintu
who is the founder of sociology
Ali Reply
Auguste Comte
Yuki
Socialogical prospective_imagination.
Zeina Reply
what is sociology
Rabecca Reply
is study os social interaction and the society
gift
What are the main element of the Strain Theory?
Renee Reply
Examine four factors that undermines the home's ability to socialize the child
Francis Reply
what is a unit of analysis
Gcobani Reply
A unit of analysis could be considered as the subject that you are focusing in a social study. That unit could be also many entities.
Pascal
what role does globalization play in modern slavery?
Kay Reply
Globalization play a great role in modern slavery. Why? because, globalization contributes people as rich to be more powerful and go to new areas in order to put people of these different a horizons to fall in a great slavery.
Pascal
roughly speaking, I think that globalization phenomenon had more inconveniences than advantages even if there are also advantages for people who knows how to take a part for. Globalization could show us a new state of slavery if it's not use appropriately.
Pascal
what are the characteristics of scientific methods?
Brandina Reply
its emirical, systematic
gift
can someone please help me? What is social statistics?
Moses Reply
As I know, I could describe social statistics as a science who use statistics. That science make a study by using quantitative and qualitative numbers. And also make interpretation of these quantitative and qualitative numbers in order to solve a problem and understand all about this.
Pascal
Difference and realtionship between sociology and economivs
Temjensangla Reply
Conclusion for difference and realtionship between sociology and economics
Temjensangla
What is economics
Temjensangla
In conclusion, I could said that sociology it's a study of man and his habits, behaviours and interactions between humans and the environment where he lives.
Pascal
sociology could embrace many domains of the human culture.
Pascal
In a second time, economics could be define as a study economics structures in order create wealth.
Pascal
Nowadays, sociology and economics are completely integrated and linked. Why? Because, sociology try to study economics structures in order to help firms... to develop and conquer markets by understanding attitudes, behaviours of the costumers.
Pascal
In regard on what I had said before. Sociology makes a study of economics and economics takes also advantages of sociology as a tool. economics depends more on sociology even if there are complementary.
Pascal
I just want to know the main sociopolitical and economic factors behind the emergency of sociology.
david
it took too long to understand the subject matter of sociology. So, how could you help on tgis
Mohamed
what is the origin and development of socialogy
Talha Reply
Explain how man harnessed of nature for his own use
Cali
How? I think that man realized that there is natural elements that he could dominate and that he could not. A this moment, man start a reflexion in order to take a full profit of nature by a meticulous study of these different elements. (1)
Pascal
(2) And now we could see that after this meticulous study of the nature man had also observe nature. Man harnessed of nature for example by creating air planes, houses, cars...
Pascal
As I was read, sociology comes from philosophy.
Pascal
sociological reference and examples of each section
Alex Reply
Discuss the following isolated case Anna Case,Isabelle case,Genie case
Alex

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Source:  OpenStax, Introduction to sociology 2e. OpenStax CNX. Jan 20, 2016 Download for free at http://legacy.cnx.org/content/col11762/1.6
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