Question 1 / 200:  A company with little or no brand recognition has decided to use direct response marketing. Which media outlet will provide them with the best ROI?
A  Banner advertising
B  Print media
C  Social Media
D  Email marketing
E  None of the above
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Advertising & Promotion BUS210

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Attribution:  Charles Jumper and Melinda Salzer. Advertising & Promotion (The Saylor Academy 2014), http://www.saylor.org/courses/bus306/
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