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There are many areas of human behavior for which evolution can make predictions. Examples include memory, mate choice, relationships between kin, friendship and cooperation, parenting, social organization, and status (Confer et al., 2010).

Evolutionary psychologists have had success in finding experimental correspondence between observations and expectations. In one example, in a study of mate preference differences between men and women that spanned 37 cultures, Buss (1989) found that women valued earning potential factors greater than men, and men valued potential reproductive factors (youth and attractiveness) greater than women in their prospective mates. In general, the predictions were in line with the predictions of evolution, although there were deviations in some cultures.

Sensation and perception

Scientists interested in both physiological aspects of sensory systems as well as in the psychological experience of sensory information work within the area of sensation and perception ( [link] ). As such, sensation and perception research is also quite interdisciplinary. Imagine walking between buildings as you move from one class to another. You are inundated with sights, sounds, touch sensations, and smells. You also experience the temperature of the air around you and maintain your balance as you make your way. These are all factors of interest to someone working in the domain of sensation and perception.

An ambiguous drawing looks like a duck facing to the left but also looks like a rabbit facing to the right.
When you look at this image, you may see a duck or a rabbit. The sensory information remains the same, but your perception can vary dramatically.

As described in a later chapter that focuses on the results of studies in sensation and perception, our experience of our world is not as simple as the sum total of all of the sensory information (or sensations) together. Rather, our experience (or perception) is complex and is influenced by where we focus our attention, our previous experiences, and even our cultural backgrounds.

Cognitive psychology

As mentioned in the previous section, the cognitive revolution created an impetus for psychologists to focus their attention on better understanding the mind and mental processes that underlie behavior. Thus, cognitive psychology    is the area of psychology that focuses on studying cognitions, or thoughts, and their relationship to our experiences and our actions. Like biological psychology, cognitive psychology is broad in its scope and often involves collaborations among people from a diverse range of disciplinary backgrounds. This has led some to coin the term cognitive science to describe the interdisciplinary nature of this area of research (Miller, 2003).

Cognitive psychologists have research interests that span a spectrum of topics, ranging from attention to problem solving to language to memory. The approaches used in studying these topics are equally diverse. Given such diversity, cognitive psychology is not captured in one chapter of this text per se; rather, various concepts related to cognitive psychology will be covered in relevant portions of the chapters in this text on sensation and perception, thinking and intelligence, memory, lifespan development, social psychology, and therapy.

Questions & Answers

how did psychology begin?
Valerie Reply
of psychologys commencement, the traces can be seen in the work of Aristotle, where he talk about soul and body, likewise work in durrant, de anima, all these were somewhere supporting dualism, in which soul could exist separately from body
amaan
but if you talk about the moder psychology, Gustav fechner, is credited with performing scientific experiments, basis of his experiments in psychology with his studies perception.
amaan
does psychology deal with love?
Mohammed Reply
Maybe, i think
edem
I definitely would say yes
Clara
how so
Isaiah
*triarchic
Meredith
there are so many different reasons why you can fall in love with someone, many of them develope subconsciously -> psychology
Clara
love messes with the brain, a lot, ergo I believe that Psychology does indeed deal with love
what is synapse
Katie Reply
In the central nervous system, a synapse is a small gap at the end of a neuron that allows a signal to pass from one neuron to the next. synapse are found where nerve cells connect with other nerve cells
Najeem
can you do auto book auto
Mariah Reply
WHT u mean?
usef
yes
MD
heyy, may i join the conversation please?
edem Reply
who is the father of psychology
Richy Reply
aristatil
Ramadevi
and please, how would you guys, describe the study of psychology at college ?
edem
psychologist student?
Aspen
i mean not yet but am about to start college so wanna know how is it(college in general and psychology course) please
edem
Psychology is the study of mind and behaviour. So if you will take psychology as a subject so you will get to know how your everything (physical, mental, social, spiritual aspects) effects your behaviour
sakina
With this brief knowledge you can help people to cope up with their problems and only you can guide them correctly
sakina
And if you go for further specialisations you can study hypnosis, face reading, body language etc
sakina
Thanks a lot🙏🏾 And ik some of the stuffs u said but i am also going to write thesis, right ?
edem
ok no prob, thanks a lot🙏🏾✨
edem
cerebellum
Khan
hae everyone, hope you are well this evning my question is what is the difference between drive and motivation
Michael
good question
Rainee
drive is more like an impulse or urge and i think they both go together (drive and motivation) even if there is a slight difference
edem
@ Michael Drive is delivered to be innate without the use of an external stimuli, motivation normally evolves an outside stimuli which may include praise, appreciate, or reward.
Reginald
*believed...sorry for typo
Reginald
@Reginald, can't the motivation come from the inner self?
edem
Good question, please give an example.
Reginald
can we say desire of success for example
edem
Wilhelm Wundt is the father of psychology
ipau
Wilhem Wundt thank you for the road that you opened.
Qwanta
You mean who is the father of having a great educated argumentative guess? nothing is more wrong than this question. The question is you should ask yourselfs is, how sure are you abour their scientific studying? one's percieved assimilated approach to judging another person and saying they are
Roger
the biggest problem with scientific research and data is that ya you could get the same result 1000 times then it could go the other way 1000 times, but we would never know that and we did, we would still say ya but the proof is there. The only thing science proves is that humanity has
Roger
no facts about human behavior in the scientific context, but more in the trial and error.. sorry to tell you, but so far no one has proven Father of anything, thats up to you and i, judgement is bias, science is good enough lazy
Roger
cognitive development is the growing and development of the brain.
Jessy Reply
Anyone knows about Techno-fascism?
Hussein Reply
Ecofascism is a theoretical political model in which an authoritarian government would require individuals to sacrifice their own interests to the "organic whole of nature". The term is also used as a rhetorical pejorative to undermine the environmental movement.
ipau
what's the big difference between prejudice and discrimination?
Danice Reply
A prejudiced person may not act on their attitude.  Therefore, someone can be prejudiced towards a certain group but not discriminate against them.  Also, prejudice includes all three components of an attitude (affective, behavioral and cognitive), whereas discrimination just involves behavior
Nancy Lee
hi
basher
hello
Rahul
what is all about cognitive development?
Kamohelo
cognitive development is the growing and development of the brain
Jessy
how do you control a variable when using spss whilst running a pearsons correlation analysis?
Jessie Reply
it dependa on your study. according to what you want to say and explain your result
Pouran
why does it say her and she
Jayla Reply
stages of cognitive development
brivia Reply
sensory preoperatinal concrete formal
Rajendra
what is psychology
Chethani Reply
the study of insecurities and the effect on the host .
Sera
Psychology is the scientific study of behavior & mental processes
Angela
psychology is science about learning human behaviour
Zhamshid
behaviorosm
Khan
In thinking about the case of Candace described earlier, do you think that Candace benefitted or suffered as a result of consistently being passed on to the next grade?
Nene Reply
what is reward
Angeles Reply
reward is a technique to change behaviour
Rajendra
Reward is a way to promote a specific behaviour or to teach someone/ something to behave a specific way or perform a specific task.
Johan
a reward is something that is usually associated with desirable behavior. The child got a reward for winning the game. A reinforcer is different in that a reinforcer is anything that increases behavior, even if it is increasing an undesirable behavior.
Meredith
reward is earned effort realized
freweini

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Source:  OpenStax, Psychology. OpenStax CNX. Feb 03, 2015 Download for free at https://legacy.cnx.org/content/col11629/1.5
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