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Now bring your own example of an advertisement to school.

It must have both words and pictures.

Paste the advertisement in your module below.

Point out the different aspects of the advertisement by labelling them.

The purpose of an advertisement is to convince the person reading it, to buy the product. In the process of convincing people to buy their products, some advertisers sometimes distort the truth.

Consumers need to distinguish between FACT and OPINION in advertisements.

Let us look at the following:

  • A fact is something that cannot be changed e.g. A dog has four legs.
  • An opinion is something that is one person’s view only. E.g. That painting is beautiful. (Another person may disagree.)

Which of the following are fact and which are opinion :

  1. Mrs White has moved in next door.
  2. She has lovely furniture.

3. Her three dogs are big.

4. They are very playful.

5. She has many children.

6. I shall invite her to tea.

7. I am a good neighbour.

Janine and Tom are planning their wedding celebration feast. Not only does the bride want to look perfect from tip to toe, but they both want their guests to enjoy themselves.

They have consulted a number of advertisements. Find TWO advertisements, one dealing with bridal outfits and the wedding ceremony, and one dealing with catering for weddings. Now, try to analyse them according to the following:

Advertisement One:

Complete the following table by filling in the required information from Advertisement One.

Product advertised
Manufacturing Company
Targeted Customer
Logo (describe it shortly in words)
Outstanding Feature
Identify any negative aspect about these products?

Find three facts and three opinions in this advertisement.

Facts Opinions

Advertisement Two:

Make a list of all the positive aspects of this product.

Say if the following statements are true or false . Give a quotation that proves your answer correct.

Find three facts and three opinions in this advertisement.

Facts Opinions


LO 3
reading and viewingThe learner will be able to read and view for information and enjoyment, and respond critically to the aesthetic, cultural and emotional values in texts.
We know this when the learner:
3.1 reads a text (fiction or non-fiction);
3.3 reads and responds to social texts;
3.4 reads for information:3.4.3 summarises information;
3.5 analysis photographs in texts (e.g. advertisements and newspapers).



Before learners read the comprehension, determine their pre-knowledge of Youth Day through discussion.

  1. Police were shooting pupils.
  2. They protested against the inferior education which African learners were subjected to by the government forces.
  3. These served as obstacles so that the police could not go into Soweto.
  4. The adults supported them. They appreciated it.
  5. They were waiting for freedom from Apartheid,
  6. Tarred roads; bigger houses; block of flats
  7. It is dirty. People are unemployed. People are poor.
  8. Empower the youth in tourism and life skills.
  9. “Freedom was as distant as the moon”
  10. Nelson Mandela; Desmond Tutu
  11. F.W.de Klerk and Albert Luthuli


Places where advertisement can be found: magazines; television; radio; billboards at stations; bus stops; litter bins etc.

Fact / Opinion

1. fact 2. opinion 3. fact 4. fact

5. opinion 6. fact 7. opinion

Advertisement One.

They need to fill in the form according to the advertisement they have brought with them, and also to identify the facts and the opinions, but be ready to show you the copy for proof.

Product advertised
Manufacturing Company
Targeted Customer
Logo (describe it shortly in words)
Outstanding Feature
Can you identify any negative aspect about these products?

Advertisement two:

They also need to identify the facts and opinions

Questions & Answers

what is the coefficient of -4×
Mehri Reply
the operation * is x * y =x + y/ 1+(x × y) show if the operation is commutative if x × y is not equal to -1
Alfred Reply
An investment account was opened with an initial deposit of $9,600 and earns 7.4% interest, compounded continuously. How much will the account be worth after 15 years?
Kala Reply
lim x to infinity e^1-e^-1/log(1+x)
given eccentricity and a point find the equiation
Moses Reply
12, 17, 22.... 25th term
Alexandra Reply
12, 17, 22.... 25th term
College algebra is really hard?
Shirleen Reply
Absolutely, for me. My problems with math started in First grade...involving a nun Sister Anastasia, bad vision, talking & getting expelled from Catholic school. When it comes to math I just can't focus and all I can hear is our family silverware banging and clanging on the pink Formica table.
I'm 13 and I understand it great
I am 1 year old but I can do it! 1+1=2 proof very hard for me though.
Not really they are just easy concepts which can be understood if you have great basics. I am 14 I understood them easily.
find the 15th term of the geometric sequince whose first is 18 and last term of 387
Jerwin Reply
I know this work
The given of f(x=x-2. then what is the value of this f(3) 5f(x+1)
virgelyn Reply
hmm well what is the answer
If f(x) = x-2 then, f(3) when 5f(x+1) 5((3-2)+1) 5(1+1) 5(2) 10
how do they get the third part x = (32)5/4
kinnecy Reply
make 5/4 into a mixed number, make that a decimal, and then multiply 32 by the decimal 5/4 turns out to be
can someone help me with some logarithmic and exponential equations.
Jeffrey Reply
sure. what is your question?
okay, so you have 6 raised to the power of 2. what is that part of your answer
I don't understand what the A with approx sign and the boxed x mean
it think it's written 20/(X-6)^2 so it's 20 divided by X-6 squared
I'm not sure why it wrote it the other way
I got X =-6
ok. so take the square root of both sides, now you have plus or minus the square root of 20= x-6
oops. ignore that.
so you not have an equal sign anywhere in the original equation?
is it a question of log
I rally confuse this number And equations too I need exactly help
But this is not salma it's Faiza live in lousvile Ky I garbage this so I am going collage with JCTC that the of the collage thank you my friends
Commplementary angles
Idrissa Reply
im all ears I need to learn
right! what he said ⤴⤴⤴
greetings from Iran
salut. from Algeria
what is a good calculator for all algebra; would a Casio fx 260 work with all algebra equations? please name the cheapest, thanks.
Kevin Reply
a perfect square v²+2v+_
Dearan Reply
kkk nice
Abdirahman Reply
Jeannette has $5 and $10 bills in her wallet. The number of fives is three more than six times the number of tens. Let t represent the number of tens. Write an expression for the number of fives.
August Reply
What is the expressiin for seven less than four times the number of nickels
Leonardo Reply
How do i figure this problem out.
how do you translate this in Algebraic Expressions
linda Reply
why surface tension is zero at critical temperature
I think if critical temperature denote high temperature then a liquid stats boils that time the water stats to evaporate so some moles of h2o to up and due to high temp the bonding break they have low density so it can be a reason
Need to simplify the expresin. 3/7 (x+y)-1/7 (x-1)=
Crystal Reply
. After 3 months on a diet, Lisa had lost 12% of her original weight. She lost 21 pounds. What was Lisa's original weight?
Chris Reply
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Source:  OpenStax, English first additional language grade 8. OpenStax CNX. Sep 11, 2009 Download for free at http://cnx.org/content/col11042/1.1
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