️ Role:
Social Media Lead Reports to:
VP of Marketing Team:
Marketing Location:
Holborn, London⭐ Office Policy:
3 days in person, 2 days at home each week Contract type:
Permanent, full timeWho We Are:
As one of the fastest growing companies in the UK, we've redefined how a for-profit business makes a meaningful social impact.
As the first to scale in the UK and reach profitability, Omaze has also raised over £80 million for charities and created close to 40 millionaires through its life changing house and prize draws.
In addition to working with beloved charities such as British Heart Foundation, Comic Relief, Alzheimer's Research UK, RSPCA, we've also partnered with exceptional celebrity ambassadors including Prince William, David Beckham, Brian Cox and more.
Omaze is building a business and culture committed to growth and creating significant social impact on a global scale.Head to Omaze.co.uk to learn more about our mission.Why You'll Love Working at Omaze:
Growth:
Omaze is one of the fastest-growing companies in the world.Impact:
Join a team of world changers dedicated to creating a ripple effect of good.Pioneering:
Be part of something no one has done before.Culture:
We work hard, grow together, and spread joy along the way.
About The JobReporting to the VP Marketing, the Social Media Lead will oversee all aspects of Omaze's social media strategy and execution.
This role will drive the growth of Omaze's social media presence, ensure alignment with brand objectives, and lead a team dedicated to engaging and expanding our community.
The Social Media Lead will spearhead innovative campaigns that amplify our mission and drive measurable business results.
What You'll Be DoingStrategic Leadership:
Develop and execute a comprehensive social media strategy that aligns with Omaze's brand vision and marketing goals.Own the growth of all social media channels, driving increases in brand awareness, trust, consideration and engagement.Ensure alignment with charity partners, regulatory standards, and brand guidelines.Team Management & Collaboration:
Lead, mentor, and develop the social media team, including the Senior Social Media Manager and their direct reports.Collaborate with cross-functional teams (Brand, Creative, and Growth) to deliver campaigns that resonate with target audiences.Partner with the Marketing team to ensure social media integrates seamlessly into wider customer journeys and campaigns.Campaign Oversight & Content Strategy:
In partnership with the Brand and Creative Leads, oversee the creation and execution of engaging, multi-platform campaigns.Ensure storytelling efforts reflect Omaze's virtues and objectives, balancing organic, boosted and paid strategiesDrive the creation of data-informed content that engages customers, grows brand awareness, and strengthens loyalty.Performance Analysis:
Track, analyze, and report on campaign performance, identifying opportunities for optimisation.Monitor trends and insights across the digital landscape to ensure Omaze remains innovative and competitive.Develop actionable recommendations based on customer feedback and social media interactions.
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