Sales Manager - Dealer Channel Western

Durabuilt Windows and Doors
CA - Alberta - edmonton
April 21, 2025

Our values are at the core of everything we do!

INNOVATIVE. Think ahead to stay ahead.
DRIVER. Stay hungry and act with urgency.
OWNERSHIP. No excuses. 100% accountability.
CARING. For employees, partners and community.
INDIVIDUAL. We work with great people and expect a lot from them

We are one of Western Canada's largest window and door manufacturers servicing consumers, contractors and retailers. Established in 1988 and headquartered in Edmonton, Alberta, its not just Durabuilt's innovative manufacturing and design that places us on the list of Canada's Best Managed Companies - it's also our people.

Role Summary

Objective of Position

We are seeking a dynamic Sales Manager to lead our building products manufacturing sales team. The preferred candidate will have a strong background in sales within the building materials industry, ideally with experience selling to the retail lumber industry. The Sales Manager will be responsible for developing and executing sales strategies, cultivating relationships with key clients, and delivering revenue growth within the dealer network of the company.

This role requires strong leadership skills, strategic thinking, and a proven track record of driving sales growth through dealer channels.

Accountabilities:

Develop and execute sales strategies to drive revenue growth within the dealer channel
Establish productive, professional relationships with key personnel in assigned customer accounts including at the National Head Office level.
Coordinate with company executives to determine the best sales strategies and market priorities.
Analyze regional market trends and discover new opportunities for growth.
Attend trade shows, conferences, and industry events to network and build relationships.
Provide detailed and accurate sales forecasting and set performance goals accordingly.
Directly and in-directly coaching a team of up to 8 Dealer Channel Representatives across Western Canada.
Prepare monthly, quarterly, and annual sales reports.
Analyze sales data and performance metrics to evaluate effectiveness of sales strategies and identify areas for improvement.
Collaborate with marketing and product teams to develop promotional campaigns and marketing materials for dealer channel.

Experience / Capabilities:

Strong understanding of sales techniques, customer relationship management, and dealership operations
Experience leading a high-performance B2B sales team.
Able to balance Business Development and Account Management demands.
An ability to understand and analyze sales performance metrics.
Solid customer service attitude with excellent negotiation skills.
Strong communication and team management/coaching skills.
Analytical skills with a problem-solving attitude.
Availability to travel as needed.
Strategic thinker with a results-oriented mindset

Education:

A bachelor's degree or a comparable level of extensive experience will be taken into consideration.
Proficiency in Microsoft Office Suite and Salesforce

Working Conditions

Operate primarily in an office environment.
Pressure to produce tangible results and complete projects within tight timelines.
Routinely uses standard office equipment such as laptop computers and smartphones.
Intermittent travel is required to support the department, attend meetings and training sessions.
Due to nature of the work, requires a flexible schedule, occasional weekend work and last-minute notification to attend meetings depending on emergencies or business demands.
Lifting and/or carrying anywhere from 0llbs to 20llbs.

Benefits:

Dental care
Employee assistance program
Extended health care
On-site parking
Vision care

Work Location:
In person

Job Type:
Full-time, Permanent

Send Us Your Resume

We embrace diversity and offer equal opportunities to all qualified applicants regardless of origin, culture, ethnicity, age, ability, gender identity, sexual orientation or faith. Thank you to all those apply and those who are short-listed will be contacted.

Read the full job description and apply online on the recuiter's web-site

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