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Sociology teaches people not to accept easy explanations. It teaches them a way to organize their thinking so that they can ask better questions and formulate better answers. It makes people more aware that there are many different kinds of people in the world who do not necessarily think the way they do. It increases their willingness and ability to try to see the world from other people's perspectives. This prepares them to live and work in an increasingly diverse and integrated world.

Sociology in the workplace

Employers continue to seek people with what are called “transferable skills.” This means that they want to hire people whose knowledge and education can be applied in a variety of settings and whose skills will contribute to various tasks. Studying sociology can provide people with this wide knowledge and a skill set that can contribute to many workplaces, including

  • an understanding of social systems and large bureaucracies;
  • the ability to devise and carry out research projects to assess whether a program or policy is working;
  • the ability to collect, read, and analyze statistical information from polls or surveys;
  • the ability to recognize important differences in people’s social, cultural, and economic backgrounds;
  • skills in preparing reports and communicating complex ideas; and
  • the capacity for critical thinking about social issues and problems that confront modern society. (Department of Sociology, University of Alabama)

Sociology prepares people for a wide variety of careers. Besides actually conducting social research or training others in the field, people who graduate from college with a degree in sociology are hired by government agencies and corporations in fields such as social services, counseling (e.g., family planning, career, substance abuse), community planning, health services, marketing, market research, and human resources. Even a small amount of training in sociology can be an asset in careers like sales, public relations, journalism, teaching, law, and criminal justice.

Please “friend” me: students and social networking

The phenomenon known as Facebook was designed specifically for students. Whereas earlier generations wrote notes in each other’s printed yearbooks at the end of the academic year, modern technology and the Internet ushered in dynamic new ways for people to interact socially. Instead of having to meet up on campus, students can call, text, and Skype from their dorm rooms. Instead of a study group gathering weekly in the library, online forums and chat rooms help learners connect. The availability and immediacy of computer technology has forever changed the ways in which students engage with each other.

Now, after several social networks have vied for primacy, a few have established their place in the market and some have attracted niche audience. While Facebook launched the social networking trend geared toward teens and young adults, now people of all ages are actively “friending” each other. LinkedIn distinguished itself by focusing on professional connections and served as a virtual world for workplace networking. Newer offshoots like Foursquare help people connect based on the real-world places they frequent, while Twitter has cornered the market on brevity.

The widespread ownership of smartphones adds to this social experience; the Pew Research Center (2012) found that the majority of people in the United States with mobile phones now have “smart” phones with Internet capability. Many people worldwide can now access Facebook, Twitter, and other social media from virtually anywhere, and there seems to be an increasing acceptance of smartphone use in many diverse and previously prohibited settings. The outcomes of smartphone use, as with other social media, are not yet clear.

These newer modes of social interaction have also spawned harmful consequences, such as cyberbullying and what some call FAD, or Facebook Addiction Disorder. Researchers have also examined other potential negative impacts, such as whether Facebooking lowers a student’s GPA, or whether there might be long-term effects of replacing face-to-face interaction with social media.

All of these social networks demonstrate emerging ways that people interact, whether positive or negative. They illustrate how sociological topics are alive and changing today. Social media will most certainly be a developing topic in the study of sociology for decades to come.

Summary

Studying sociology is beneficial both for the individual and for society. By studying sociology people learn how to think critically about social issues and problems that confront our society. The study of sociology enriches students’ lives and prepares them for careers in an increasingly diverse world. Society benefits because people with sociological training are better prepared to make informed decisions about social issues and take effective action to deal with them.

Short answer

How do you think taking a sociology course might affect your social interactions?

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What sort of career are you interested in? How could studying sociology help you in this career?

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Further research

Social communication is rapidly evolving due to ever improving technologies. To learn more about how sociologists study the impact of these changes check out (External Link)

References

Berger, Peter L. 1963. Invitation to Sociology: A Humanistic Perspective . New York: Anchor Books.

Department of Sociology, University of Alabama. N.d. Is Sociology Right for You? . Huntsville: University of Alabama. Retrieved January 19, 2012 ( (External Link) ).

Questions & Answers

who's a sociologist
Denis Reply
what is the origin and development of sociology?
namiak Reply
can any one will differentiate between social movement and pressure group?
Nasiru Reply
what is the origin and development of sociology?
namiak
Do you believe that Americans may be somewhat more ethnocentric than people in the other Western industrial nations? If so, why might this be the case? If not, why is this widely believed?
Elizabeth Reply
first of all the nation have the belive an faith in their ritualistic religion people go in different temple but they don't knew the culture and the ritual of all religions so human make the braches of religion and human follows it also with this Americans also follow their own god and goodness ...
unknown
Yes, because Americans are more inclined to their culture and want to superimpose theirs to the entire world. They always show their supremacy.
Hemendra
why do people deviate from socital norms
cornelius Reply
people deviate from scital norms because their reputation matter that is why they do not involve themself in big issue of society to solve the problem. They see what is going on they are aslo intrested to knew but they not say anything on that time its a human nature which is selfishness kind...
unknown
whar is the correct ans ?
unknown
what*
unknown
what is the difference between sociology, physiology and
Evelyn Reply
what is sociology
Jobee Reply
Sociology is the study of society, patterns of social relationships, social interaction and culture of everyday life. 
Aamirah
Sociology is simply the study of culture and society
Kooko
sociology is a social science that studies human behavior
Nelly
sociology stands socious. sociology is the study of social awareness to knew the knowlege of social culture and social issue .sociology aways follow the instruction of social behavior in the society . it have some rule and regulation
unknown
sociology is the study of culture and individual behavior of a particular society or community
galiwango
yes August comte is a father of sociology
Salahu Reply
May You give me "Deviance and Conformity" For assignment
Mankai Reply
what is deviance
Abdullahi
Deviance means deviate behaviour (to safe him or her from any social issue of society)and conformity for assignment means conform for work (HE OR SHE is willing to do that work with full of conformation )
unknown
definition of culture
Ameh Reply
culture is habit of a society, pattern of social interaction and life style
fadi
Culture is the totality ways of peoples life.
Nwoye
What is the Scope of Sociology?
Mankai
scope of sociology is the study of social awareness and it have the some diffrent boundaries to follow the some rules and regulations in it
unknown
No..... scope is not correct as told by Akriri
capt
scope is a subject matter where we study about the particular area .Every science have own field of inquiry becouse it is difficult to study science systematically
unknown
scope of sociology is to develop our understanding of societal units and it provides us opportunity to serve them as well through adjoining various social groups and NGOs.
Lokesh
yes.... to some extent scope is subject matter but we must understand scope of sociology by understanding what is NOT a thing to be studied by sociologists eg. phycological aspects.
capt
Identify and criticize 1 psychological theory of sociological development
bobby
what do you make of Karl max's contribution to sociology?
Kategaya Reply
Classic Marxist theory has been criticised for being economically deterministic. Marx argued that 'economic laws' determined not only the shape of society but also the direction of history itself. ... The Communist Revolutions in Eastern Europe did not lead to greater equality and freedom
Yusuf Reply
exactly
Muhammed
sociology ke father kaun hai
Akash
i think auguste comte
fadi
auguste comte
Kinnu
Help me discuss the criticism against Marx's ideal society.
Chika Reply
Hi ı am new here, we can discuss topics if you want😊
Buket
s
fadi
the criticizm of society is calld various of peopel to society ant society to people
Prince
what is a monogamous family?
Mazeena Reply
what is sociology
Suliman Reply
sociology is the scientific study of human society and social behavior.
Lizzy
Practice MCQ 3

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Source:  OpenStax, Introduction to sociology 2e. OpenStax CNX. Jan 20, 2016 Download for free at http://legacy.cnx.org/content/col11762/1.6
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