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Different businesses compete against one another by making their products or prices as attractive as possible to attract the consumer. Each business has to try to convince the consumer that its product is better, or cheaper, or more fashionable, even, than that offered by the other business.

Let’s take bread, for example. Both of the businesses that feature below sell bread. How will you decide whose bread to buy?

List some reasons to motivate your choice:

Advertisements

It is important for the producer to introduce his product to you as the consumer. He can do it by means of advertisements in magazines, newspapers, on the radio, on television, posters, advertising boards and even by means of pamphlets dropped in your letterbox. Sometimes the advertisements are so alluring that we buy articles that we do not really need.

Activity 2

To investigate the features of good advertisements [LO 4.1]

  1. Discuss the features of good advertisements in your groups. What is it that captures your attention or fails to do so?

Activity 3

To differentiate between more and less successful advertisements [LO 3.2]

  1. Collect a variety of advertisements from different sources and differentiate between those you regard as more successful or less successful. Provide reasons for your decisions.
More successful Less successful
Reasons Reasons

Design an advertisement for any new product on the market. You must try to ensure that the consumer will definitely consider the product.

Assessment

LEARNING OUTCOME 3: MANAGERIAL, CONSUMER AND FINANCIAL KNOWLEDGE AND SKILLS

The learner will be able to demonstrate knowledge and the ability to apply responsibly a range of managerial, consumer and financial skills.

Assessment Standard

We know this when the learner:

3.2 distinguishes three different types of local businesses.

LEARNING OUTCOME 4: MANAGERIAL, CONSUMER AND FINANCIAL KNOWLEDGE AND SKILLS

ENTREPRENEURIAL KNOWLEDGE AND SKILLS

The learner will be able to demonstrate entrepreneurial knowledge, skills and attitudes.

Assessment Standard

We know this when the learner:

  • identifies different characteristics (abilities and talents) of entrepreneurs;
  • explains how entrepreneurs combine labour (work), capital (money, machinery, tools), and natural resources (raw materials) to gain profit;
  • differentiates between the entrepreneurial actions of buying, selling and producing.

Memorandum

Page 1 : Stimulate a class discussion on What I want to become one day.

Page 2 : Working for oneself has many advantages (and also disadvantages). List the advantages after a class discussion.

Page 3 : Study the example of Sonja as an entrepreneur and decide whether she is going to make enough profit with her fancy paper. Remember that for every sheet of writing paper she will also need a sheet for an envelope. From 100 sheets she can make only five packets with 10 sheets and 10 envelopes.

Page 4 : Learners are made aware once more that different businesses compete against one another to convince clients to buy from them. Through a process of comparison, decide why they have chosen to buy from a specific baker.

Page 5 and 6 : Let learners scrutinise magazines and collect advertisements that capture their attention. Then give feedback to the class and list features of advertisements that are visually and creatively stimulating.

Cut out examples of such appealing advertisements and give reasons for the decisions.

Questions & Answers

anyone know any internet site where one can find nanotechnology papers?
Damian Reply
research.net
kanaga
Introduction about quantum dots in nanotechnology
Praveena Reply
what does nano mean?
Anassong Reply
nano basically means 10^(-9). nanometer is a unit to measure length.
Bharti
do you think it's worthwhile in the long term to study the effects and possibilities of nanotechnology on viral treatment?
Damian Reply
absolutely yes
Daniel
how to know photocatalytic properties of tio2 nanoparticles...what to do now
Akash Reply
it is a goid question and i want to know the answer as well
Maciej
characteristics of micro business
Abigail
for teaching engĺish at school how nano technology help us
Anassong
Do somebody tell me a best nano engineering book for beginners?
s. Reply
there is no specific books for beginners but there is book called principle of nanotechnology
NANO
what is fullerene does it is used to make bukky balls
Devang Reply
are you nano engineer ?
s.
fullerene is a bucky ball aka Carbon 60 molecule. It was name by the architect Fuller. He design the geodesic dome. it resembles a soccer ball.
Tarell
what is the actual application of fullerenes nowadays?
Damian
That is a great question Damian. best way to answer that question is to Google it. there are hundreds of applications for buck minister fullerenes, from medical to aerospace. you can also find plenty of research papers that will give you great detail on the potential applications of fullerenes.
Tarell
what is the Synthesis, properties,and applications of carbon nano chemistry
Abhijith Reply
Mostly, they use nano carbon for electronics and for materials to be strengthened.
Virgil
is Bucky paper clear?
CYNTHIA
carbon nanotubes has various application in fuel cells membrane, current research on cancer drug,and in electronics MEMS and NEMS etc
NANO
so some one know about replacing silicon atom with phosphorous in semiconductors device?
s. Reply
Yeah, it is a pain to say the least. You basically have to heat the substarte up to around 1000 degrees celcius then pass phosphene gas over top of it, which is explosive and toxic by the way, under very low pressure.
Harper
Do you know which machine is used to that process?
s.
how to fabricate graphene ink ?
SUYASH Reply
for screen printed electrodes ?
SUYASH
What is lattice structure?
s. Reply
of graphene you mean?
Ebrahim
or in general
Ebrahim
in general
s.
Graphene has a hexagonal structure
tahir
On having this app for quite a bit time, Haven't realised there's a chat room in it.
Cied
what is biological synthesis of nanoparticles
Sanket Reply
what's the easiest and fastest way to the synthesize AgNP?
Damian Reply
China
Cied
types of nano material
abeetha Reply
I start with an easy one. carbon nanotubes woven into a long filament like a string
Porter
many many of nanotubes
Porter
what is the k.e before it land
Yasmin
what is the function of carbon nanotubes?
Cesar
I'm interested in nanotube
Uday
what is nanomaterials​ and their applications of sensors.
Ramkumar Reply
how did you get the value of 2000N.What calculations are needed to arrive at it
Smarajit Reply
Privacy Information Security Software Version 1.1a
Good
Berger describes sociologists as concerned with
Mueller Reply
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Source:  OpenStax, Economic and management sciences grade 4. OpenStax CNX. Sep 17, 2009 Download for free at http://cnx.org/content/col11086/1.1
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