Love building with LEGO bricks - and reimagining what they can become? As a Product Designer, you bring play to life. You'll design new models, develop fresh building experiences, and help shape future LEGO products with creativity, care, and curiosity.
This ad isn't for a current job opening - it's your chance to join our Product Designer Talent Pool. Apply to be considered for upcoming roles and help us design the next generation of LEGO sets. We continuously review incoming portfolios and will reach out to relevant candidates as opportunities arise.
Core Responsibilities
Design new LEGO models and building experiences.
Create builds that are fun & playful, functional, and faithful to the LEGO System in Play.
Collaborate closely with Concept Designers, Graphic Designers, Element Designers, and others to bring ideas to life.
Work across themes, age groups, and building styles - from character-driven sets to system innovations.
Support team dialogues on the value of play, model clarity, building challenge, and storytelling potential.
Take the lead in developing and refining LEGO models, ensuring structural stability, build quality, and attention to details.
Play your part in our team succeeding
Based in Billund, Denmark, LEGO Design is home to nearly 600 passionate creatives from around the world. Together, we build iconic LEGO experiences that spark joy, imagination, and hands-on creativity.
As a Product Designer, you'll join one of our product teams and collaborate across disciplines to develop play experiences that delight and inspire builders of all ages.
Do you have what it takes?
Experience with LEGO model building, whether your background is in industrial design, architecture, toy design, or another creative field.
A strong passion for building with LEGO bricks and understanding of the LEGO System in Play.
Ability to design original models with a focus on play value, clarity, and creativity.
Curiosity about designing for different age groups and a sense of what makes a LEGO set fun, playful, functional, and/or collectible.
Comfortable iterating LEGO models based on feedback.
A collaborative, curious, and hands-on approach to creative problem-solving.
3D modelling or digital building skills (e.g., LEGO Digital Designer, Studio) are a plus.
Portfolio Guidelines
We'd love to see how you think and build. Your portfolio should include:
Original LEGO models - both physical builds and/or digital ones.
A range of model types (e.g. characters, vehicles/cars, functions, architecture, sculptural builds, displays).
Reflections on how you envision your models can be played with, what stories they tell, and what experiences they offer.
Clear photos or renders of your work, ideally supported by notes on your thinking and inspiration.
A short written intro sharing your background and what excites you about designing LEGO play experiences.
Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.
What's in it for you?
Here is what you can expect:
Family Care Leave - We offer enhanced paid leave options for those important times.
Insurances - All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
Colleague Discount - We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.
Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.
Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.
Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.
The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (e.g. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.
The LEGO Group is fully committed to Children's Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.
Thank you for sharing our global commitment to Children's Rights.
Just imagine building your dream career.
Then make it real.
Join the LEGO team today.
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